It shows how AI engines answer the questions your buyers ask: which brands they recommend, how they describe yours and which sources they rely on. It explains why a competitor wins an answer, such as a missing page, a weak comparison, outdated facts or thin third-party evidence. It then turns those gaps into a prioritized list of content, site and technical fixes, and re-runs the same questions so you can see what changed.
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Six steps. Understand the business. Track buyer questions across discovery, evaluation, requirements, comparisons and purchase intent. Find the gaps. Prioritize them. Create content with control. Re-measure on the same questions. The steps map to four stages: intelligence, strategy, execution and optimization.
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Eight: ChatGPT, Gemini, Google AI Overviews, Google AI Mode, Perplexity, Claude, Microsoft Copilot and Grok. Starter and Growth include ChatGPT, Gemini and Google AI Overviews, with the other five available as add-ons. Enterprise and the Expert-Led Growth Program cover all eight.
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Each engine answers differently and cites different sources. A brand can be recommended by Perplexity and missing from ChatGPT on the same question. A blended score would hide where the work is needed. Enterprise adds cross-engine analysis on top of the per-engine view.
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No. Genmark AI tracks the eight engines listed above.
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Not as channels. Genmark AI tracks AI answer engines. When an answer cites Reddit, YouTube or a review site, that source shows up in the citation evidence.
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Buyer questions across the stages of a purchase: discovery, evaluation, requirements, comparisons and purchase intent. They are grounded in your business, offers and audience, and run against your competitors on the same set every time.
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The answer each engine gave, the brands it named, whether it recommended you or offered you as an option or top pick, and the sources it cited. It also shows your visibility score and share of voice by engine, competitor context and, on eligible plans, sentiment.
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A view of which brands AI engines name for your buyer questions, whether each one is offered as an option or as the top pick, and how that trends across runs. It is included on every plan.
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Daily, weekly or on demand on every plan, with scheduled recurring audits. Enterprise adds continuous monitoring and change alerts, so you hear when a tracked answer about you changes.
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One prompt response is one prompt checked against one engine, one time. For example, 15 prompts on 2 engines comes to about 130 responses a month when run weekly, or about 900 when run daily. Each plan includes a monthly pool: 3,000 responses on Starter, 6,000 on Growth and custom on Enterprise. Analysis runs and refreshes are unlimited within the pool, and there is no per-report charge.
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Its work queue separates missing information, weak explanations, unsupported claims and trust gaps, and every recommendation carries the competitor and source evidence behind it. Growth and Enterprise add prioritized recommendations, content optimization suggestions and business research reports.
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A feature in beta on Growth and Enterprise. It runs the checks you choose within your plan limits, then assembles a short list of fixes, page updates and new page opportunities for your team to review.
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Nia is the conversational assistant inside the platform, available on Enterprise.
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All eight engines; custom usage across brands and domains; full sentiment, cross-engine analysis and an industry leaderboard; buyer personas and the Nia assistant; continuous monitoring, change alerts and automated workflows; white-label reports and agency multi-business management; server-log crawler analytics (beta); MCP and API access; single sign-on; and dedicated account management, support and an SLA.
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Yes, on Enterprise: custom usage across brands and domains, multi-domain tracking, multi-business management and white-label reports.
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Google Analytics 4, Google Search Console, Bing Webmaster Tools and Microsoft Clarity, on every plan. Local businesses can connect Google Business Profile. Growth and Enterprise send approved content to WordPress and Vercel as drafts. Enterprise adds server and CDN log connectors, MCP and API access, and single sign-on. Social amplification drafts posts for LinkedIn, X, Facebook, Instagram, Reddit and YouTube.
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On Enterprise, yes, in beta. Connect your server or CDN logs and Genmark AI matches requests against more than 100 crawler signatures, including GPTBot, ClaudeBot, PerplexityBot and Google-Extended. Connectors cover Cloudflare Logpull on Enterprise zones, AWS CloudFront and ALB, Google Cloud Storage, Vercel and HTTP log drains, SFTP, cPanel and Kinsta.
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Technical checks that help AI engines crawl, read and cite your site. Every plan includes them within its limits: 4 a month on Starter and 8 on Growth.
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No. Some actions run through platform workflows. Others need review, your team’s implementation or expert help. Publishing depends on access, approvals and the integrations available.
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Yes. MCP and API access are included on Enterprise.
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